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Welcome to the TL;DR Roundup, Mindstream Media Group’s recap of the biggest stories in digital media, marketing and advertising. We know there’s too much going on to read everything, so we break down the most important stories for you. Continue reading “[APRIL 2018] TL;DR Roundup – Obligatory Facebook Update, YouTube TrueView Ads and Programmatic Ad Spending Updates”
Category: Video advertising
[Guide]: How to Get the Most Out of Your Digital Video Advertising Campaigns
![[Guide]: How to Get the Most Out of Your Digital Video Advertising Campaigns](https://mindstreammediagroup.com/wp-content/uploads/2017/02/Digital-Video-White-Paper-featured-image.png)
Thanks to a massive audience of engaged consumers, advertisers shelled out upwards of $5 million for a 30-second commercial during the Super Bowl this year. It seems like a lot, and it is, but Super Bowl-level audiences don’t come around every day… Or do they? Surging digital video content and a rise in connected devices has created an online audience that rivals, and even dominates, the Super Bowl.
In 2017, more than 221 million people in the United States will watch online video, with almost 160 million of them watching from their smartphones.
Download our guide to learn more about how your brand can use digital video advertising to reach this enormous audience.
