Millennial Matters: Corporate Social Responsibility is Important
When Millennials are part of your target audience, your marketing strategy should be socially focused. But if your mind immediately goes to platforms like Instagram and Twitter, you’re overlooking another type of social marketing – one that communicates your corporate social responsibility (CSR).
While it seems a given to use a robust social media approach when engaging this “always connected” generation (born between 1981 and 1996), what may not be as obvious is the appeal and respect gained from socially responsible branding and content. And, yes social media is prime for sharing these efforts with Millennials.
Read the full Franchise Update article to learn more about the importance of sharing your brand’s corporate social responsibility with Millennials.
More from Mindstream Media Group
How to Rev Up Your Local Listings for the Business Resurgence
Many sites publish local business data, but only a handful are vital to local presence management. Although citation consistency across […]
Tips for Effective Ad Messaging Post-COVID-19
If you told me three months ago that the term “contactless” was going to be a trending term, I would […]
How to Optimize Local Listings for the COVID-19 Rebound
During coronavirus quarantine, sites like Google, Facebook and Yelp became lifelines for users looking for business information. As many businesses […]