[Infographic]: Smart Speakers: The Rise of the Machines

Smart speakers have steadily increased in popularity in recent years making these devices a prime opportunity for brands to connect with consumers. To make this connection, it’s important for brands to understand how people are using smart speakers.

Download our free infographic to learn:

How many people are using smart speakers
How people are using their smart speakers to carry out daily tasks
How people are using their smart speakers to shop for products and services

This infographic is a part of our series on how brands can connect with consumers through smart speakers.

Subscribe to our blog for more strategies on how to optimize your brand’s presence to reach smart speaker users.

Infographic sources:

eMarketer, “Voice-Enabled Technology StatPack: Current Forecasts for Digital Assistants and Speakers,” August 2017
Google/Peerless Insights, “Voice-Activated Speakers: People’s Lives are Changing,” August 2017
MarketWatch via Adobe Analytics, January 2018
NPR and Edison Research, “The Smart Audio Report,” December 2017

More from Mindstream Media Group

Meet the Mindstreamer – Chandler Swanner

Chandler Swanner’s interest in advertising dates back to her childhood. Her mother (and role model in life) was a Media […]

Third-Party Cookie Phase-Out: What Marketers Need to Know

Cookies are an essential part of internet usage, allowing websites to remember you and provide a more personalized experience. This […]

Meet the Mindstreamer – Kaya Bucarile

She plans and oversees media strategy for agency clients, working closely with project and platform managers to ensure that we […]