[Guide]: 5 Steps to Optimize Your Brand’s Presence for Local Searches on Google

Helping Businesses Connect with Local Consumers

A guide for optimizing your brand’s presence in Google search results

On average, Google handles more than 3.5 billion searches globally every day. And, thanks to smartphones and other connected mobile devices, consumers are able to conduct these searches from anywhere. This guide offers some useful tips to help businesses connect with the consumers conducting these searches.

Related: [VIDEO]: Taking control of your presence on Google

Excerpt:

The obvious benefit of searching from a smartphone is the ability to find anything, from anywhere, at anytime… This provides local businesses with a great opportunity to connect with local consumers. But that doesn’t mean it’s easy. Local search is a highly-competitive market with result pages fractured between map listings, web results and paid ads.

Download our guide and learn how to dominate Google’s search results by:

• Optimizing Google local profiles
• Managing local listings and citations
• Optimizing websites for local search
• Implementing inbound marketing efforts
• Monitoring your company’s online reviews