[Guide]: 3 Strategies to Help Multi-location Brands Connect with Local Consumers
From our Digital Marketing Playbook series: A roadmap to help brands reach their target audiences anytime, anywhere.
As a multi-location brand marketer, you know about the unique challenges your business faces when it comes to identifying and reaching target audiences. Not only do you have to define target audiences by demographics, behavior and intent like any other brand, you also need to refine that audience to consumers within a set radius from your locations.
This playbook was designed to help multi-location brand marketers develop cohesive marketing strategies that connect with target audiences and drive results at the local level.
What you can expect to learn from this playbook:
- How the buying journey has changed for multi-location brands’ customers
- Three local marketing strategies multi-location brands should be leveraging
- How to determine the right media mix for your multi-location brand
Contact Mindstream Media Group to learn how our digital marketing solutions can help your multi-location brand connect with local consumers.
More from Mindstream Media Group
Take Your Brand’s Temperature: How to Measure Brand Health
The need to establish clear brand awareness and brand health metrics is essential for any new brand awareness campaign. We […]
How to Get the Most Out of Programmatic Display Campaigns (and Make Sure You’re Not Throwing Money Down the Drain)
Programmatic advertising campaigns have become a force in digital media. But, if you want programmatic display to fast-forward your business, […]
Meet the Mindstreamer – Derek King
He’s part researcher, part data-cruncher, and loves digging into first-party data to find insights and patterns to help inform media […]